Not all packaged sandwiches are created equal. Some are soggy, some have wilted, brown lettuce, and several that I have tried have an overwhelming taste of 'refrigerator', which is to say, lots of tastes that all together taste like nothing in particular. This sandwich, the Van Oers 'gezond', is completely amazing. There is nothing about it that I would improve, in terms of packaged delights for when one is in a screaming hurry/too lazy to make their own sandwich. The 'gezond' ('healthy', which it is not), is made of soft white bread, and proclaims its superiority over other sandwiches by boasting ham, cheese, hardboiled egg slices, lots of mayo, and some lettuce. If I made this sandwich myself, it just wouldn't be the same.
On a cultural note, I am surprised that packaged sandwiches have taken off in the Netherlands. Most Dutch people I know shun this kind of frivolous expense (at nearly 3 euros, it is a bit pricey - but so worth it) when you can easily buy a loaf of bread and some cheese or hagelslag (chocolate sprinkles that you put on bread and eat for breakfast or lunch). Or go to the nearest Bakkerij Bart or something and have a filet americain (raw beef spread, yum) sandwich freshly prepared for you. Packaged sandwiches appeal to my upbringing of convenience foods. I'm glad that Hoogvliet always seems to have these around, but I live in fear that like every other food product I become enamored with in the Netherlands, it will suddenly disappear off the shelves. I hope it doesn't. Also, the Albert Heijn sandwiches are always disappointing and typically contain at least one ingredient that I dislike.
This sandwich rules. The End.
This sandwich rules. The End.